When it comes to good corporate management, family entrepreneurs have a competitive advantage – after all, long-term thinking is in their blood. Recently, some of them have impressively proven that they can also be fast: They have responded to new challenges at short notice and in this way ensured that their companies are fit for the digital age. Our driving forces of the year therefore include Martin Viessmann and Albert Berner, for example, who took responsibility for their sons early and comprehensively. With success: Both are driving change forward with new ideas and a different management style.
Digital competence built up, cultural change driven forward
Electronics retailer Werner Conrad has chosen a different path: He has taken over management again this year – but in this role he benefits all the more from the fact that he has built up a strong board of directors: XING CEO Thomas Vollmöller and Lea-Sophie Cramer, founder of the online erotic shop Amorelie, are two proven digital experts. However, the digital transformation is not only a question of people, but also of culture, and here two family entrepreneurs stand out: Michael Hilti, who addressed the topic of corporate culture like hardly anyone else and was therefore able to retire this year from his position as Chairman of the Board of Directors with peace of mind. And Michael Otto, who not only talks about cultural change, but exemplifies it. We wish our Top Five all the best – and many imitators.